AI Job Entry Update
This supports a longer piece on using AI chatbots to update your resume.
The following are entries for my newest role: Principal Product Manager, FireTV.
What I liked and learned from the exercise:
Style: I like bolding the theme for each key accomplishment line. I have never done that in the past, but it aligns with how I write documents at work, so I will add it. ChatGPT and Claude.
Helping Me See AI helped me uplevel the customer focus in my resume. Gemini
Resume Formats. At my point in my career, I really prefer the summary of ownership for each role. ChatGPT and Claude.
Challenge It is difficult to read the same things over and over and over again and catch the nuances. I will need to experiment with job applications.
Understands Brand Value LOVED that Claude understands cachet and added “Wharton” to my education line where I typically understate it with Univ of Penn.
At this point, I find myself testing Gemini and Claude for helpful points but using ChatGPT to cut through the noise.
Here are the recommendations from the chatbots.
Starting Entry
The following is what I wrote on my own. Not particularly strong, it lacks data but my role has been about managing cross-functional relations more than shipping.
Product Management Lead, FireTV Ads 2024 – Present
Amazon Lab126
Leading high-impact, cross-functional advertising product initiatives for the Fire TV ecosystem, serving 250M+ devices globally. Own strategy and execution across product, engineering, and go-to-market teams, influencing $500M+ in advertising revenue.
Driving strategic 3-year plan to improve dynamic, contextual ads that increase effectiveness across the four key stages of the user journey: awareness, consideration, purchase, and retention.
Increasing ad revenue by $200M+ over the next 6 months by partnering with the core experience team to improve the TV browse and discovery experience.
Wrote 3-year strategic plan for FireTV mobile ad monetization to drive $100M in incremental revenue by leveraging the unique aspects of mobile user behaviors.
ChatGPT
Product Management Lead, Fire TV Ads
Amazon Lab126 | 2024 – Present
Lead strategic advertising product initiatives across the Fire TV ecosystem, powering monetization for over 250M+ global devices. Drive cross-functional execution spanning product, engineering, design, and go-to-market, influencing $500M+ in ad revenue across display, video, and contextual ad formats.
Defined and launched a 3-year vision to evolve dynamic, contextual ad capabilities across the customer journey — from awareness to retention — aligning product investments to business outcomes.
Partnered with Fire TV Core Experience to redesign key entry points on TV surfaces, driving a projected $200M+ incremental ad revenue in the next 6 months through improved content discovery and ad relevance.
Authored Fire TV’s mobile monetization strategy, outlining a $100M opportunity by leveraging second-screen behaviors and companion app engagement to unlock new ad formats and value.
Perplexity
Product Management Lead, Fire TV Ads
Amazon Lab126 | 2024 – Present
Lead global, cross-functional teams (product, engineering, go-to-market, marketing) to deliver innovative advertising solutions for Fire TV’s ecosystem, supporting 250M+ devices and influencing $500M+ in advertising revenue.
Architect and execute long-term strategies to advance dynamic, contextual ad formats, elevating effectiveness across the user journey (awareness, consideration, purchase, retention).
Partner with platform and UX teams to drive $200M+ increase in ad revenue in six months by enhancing TV browse and content discovery experiences.
Authored a 3-year mobile ad monetization roadmap, projected to unlock $100M incremental revenue through mobile-first strategies.
Foster an inclusive, high-performance culture, mentoring PMs and team leads, and championing cross-functional alignment through complex product lifecycle stages.
Product Management Lead, FireTV | Amazon Lab126 | 2024-Present
Defined the 3-year strategic plan for improving the user journey on Fire TV, focusing on how users discover and engage with content through more relevant, contextual experiences.
Partnered with the core experience team to redesign the TV browse and discovery flow, creating a more engaging user experience projected to drive over $200M in revenue.
Spearheaded the 3-year mobile strategy for Fire TV, leveraging unique mobile user behaviors to create a more engaging and personalized content discovery experience, unlocking a $100M revenue opportunity.
Claude
Senior Product Management Lead, FireTV Advertising | Amazon Lab126 | 2024 – Present
Lead advertising product strategy and execution for FireTV ecosystem serving 250M+ global devices, managing cross-functional teams across product, engineering, and marketing to drive $500M+ advertising revenue pipeline.
Revenue Growth: Developed and executed strategic initiatives projected to increase ad revenue by $200M+ within 6 months through enhanced TV browse and discovery experiences
Strategic Planning: Created comprehensive 3-year roadmap for dynamic contextual advertising across user journey stages (awareness, consideration, purchase, retention)
Mobile Monetization: Authored strategic plan for FireTV mobile advertising expansion targeting $100M incremental revenue by leveraging mobile-specific user behaviors
Cross-Team Collaboration: Partner with core experience teams, engineering, and go-to-market functions to align product vision with business objectives
