The product design or product design interviews require using a framework. Some of the most common problems we encounter are:

• Not Narrowing Soon Enough

  • Not selecting the best narrowing

• Selecting Users or Use Cases

  • Prioritizing Users

• Listing Pain Points/Problems

  • Prioritizing Pain Points

• Solutions

  • Prioritizing Solutions

I was listening to a friend mock I had a sudden aha moment, if I wrote out her thought process, I was listening to her build a decision tree, and just following one of 2 or 3 branches each time.

I then developed a framework that puts the problem at the top and then just keeps diving it. On paper, the outline looks like this:

If you want to learn how to apply this method more directly in your practice, you can reach out for private coaching or subscribe to my Substack newsletter. (Online course coming soon).