Drill: Goals in Simple English

TL;DR - Aquisition or Engagement is NOT, I repeat is NOT a goal for a product sense or product design case. That is memorized and shows no thought (in reality it means you don’t know what they are looking for, not that you aren’t thinking) according to most interviewers. Practice writing simple English goals.

Grab 3 prompts and try to come up with goals that do NOT include engagement or aquisition goals.