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Understanding Meta Products

One of the crucial parts of execution interviews is understanding what problem a product solves for users so that you can understand how to measure success. It is also important to understand how a product fits into a larger suite of products or ecosystem. Meta is a great case in point. The best way to do that is to study the products of the company you are preparing to interview with. Here, I explore the basics on some key Meta products.

Facebook

Watch - Video-on-demand service that combines aspects of its video-sharing functionality with premium content. It allows creators to upload their own short- and long-form videos, but it also includes original comedy, drama, and news programming.

Reels - Short vertical videos no more than 3 mins in length, like TikTok videos. The short videos on Reels are often paired with catchy songs and include a little bit of everything: outfit checks, heartfelt rants, and cringeworthy memes.

Messenger - Instant messaging in a standalone app. Mainly consumer communications. Helpful for marketplace in facilitating communications in marketplace.

Instagram

Threads is a standalone app, which was launched back in 2019 to allow users to share photos, videos, messages, stories and more with their close friends on Instagram. The app also offered a few unique features, including automatic statuses that the app could add automatically on the basis of what your phone was doing.Nov 18, 2021

What’s App is an instant messaging platform used internationally. It allows users to send text messages and voice messages, make voice and video calls, and share images, documents, user locations, and other content. Recently it has begun enabling businesses to communicate with users.

Occulus is an all-in-one gaming system built for virtual reality. It is intended to allow play almost anywhere with just a VR headset and controllers.